NBCUniversal and Google Secure Long-Term Agreement for YouTube TV

October 2, 2025 - 22:42

NBCUniversal and Google have finalized a multi-year distribution agreement that ensures the continued availability of NBC and its array of networks on YouTube TV. This partnership is particularly significant as it will also see the relaunch of the NBC Sports Network this fall, enhancing the platform's offerings for sports enthusiasts.

The deal underscores the growing trend of major media companies collaborating with streaming platforms to expand their reach and engage viewers in an increasingly competitive landscape. With this agreement, YouTube TV subscribers can look forward to a robust lineup of NBC's programming, including popular shows and live sports events.

As viewers continue to shift towards streaming services for their entertainment needs, this partnership positions both NBCUniversal and Google to capitalize on the evolving viewing habits of audiences. The addition of the relaunching NBC Sports Network is anticipated to further attract sports fans to the platform, solidifying YouTube TV's status as a comprehensive streaming option.